RECKLESS
Designer / Co-Founder

www.reckless.ge
@____reckless____

RECKLE$$ is a streetwear brand dedicated to Nika Jorjadze — a creative, reckless soul whose life was tragically cut short at 15. His art, music, and style inspired the brand’s creation.

Launched in August 2020, RECKLE$$ is built by and for youth — creative, open-minded individuals looking for connection, expression, and a sense of belonging. The brand unites diverse young voices, celebrates their highs, understands their lows, and supports their journey.

Founded by teenage designers Anka Koiava, Liza Kajrishvili, and Masu Mtsariashvili, each with their own artistic background, RECKLE$$ thrives on raw perspective and honest storytelling.

We stand for freedom, identity, and choice. These are your stories — we’re just wearing them.




Awards & Festival Recognition

Shortlisted – Berlin Fashion Film Festival (2024)
Campaign: “Was Not Brought by the Wind, to Let It Be Blown Away”
Featured – Ads of the World (2024)
For the same youth‑driven protest film
Shortlisted – Ad Black Sea Festival (2024)


Fashion Film & Festival Highlights

Showcased Runway Debut – Mercedes‑Benz Fashion Week Tbilisi FW 23‑24 & FW 21‑22
Featured all-ages, emotionally raw collections staged on-premise    

Featured at 3Rd Eye Showroom, Paris (February 2023)
Reckless was selected to showcase its urban, youth‑driven collections during Paris Fashion Week’s parallel showroom events, marking a major milestone as your first international presentation. The participation was facilitated by TBC’s youth platform “TBC New Generation” and supported through “Entrepreneur Georgia”

Editorial & Press Features

Featured in Dazed – As one of “The emerging oddball Georgian designers you need to know”   Featured in Vogue Business – For fresh post-pandemic Tbilisi fashion vision